For Immediate Release
Contact: Tina Jordan
(212) 255-0200 ext. 263
tjordan@publishers.org
More Gains in Book Sales for November
New York, NY, January 18, 2010— The Association of American Publishers (AAP) reports for the month of November 2009, book sales increased by 10.9 percent at $808.5 million and were up by 4.9 percent for the year.
The Adult Hardcover category rose 26.9 percent in November with sales of $204.4 million; year-to-date sales were up by 6.7 percent. Adult Paperback sales decreased by 3.0 percent for the month ($92.3 million) and were down by 4.8 percent for the year. The Adult Mass Market category declined by 9.8 percent for November with sales totaling $53.2 million; sales were down by 1.1 percent year-to-date. The Children’s/YA Hardcover category decreased by 13.5 percent for the month with sales of $63.9 million, but sales for year-to-date were up by 3.0 percent. The Children’s/YA Paperback category increased by 1.0 percent in November with sales totaling $43.9 million; sales were also up by 4.1 percent for the year.
Audio Book sales posted an increase of 6.9 percent in November with sales totaling $18.4 million; sales to-date decreased by 14.9 percent. E-books sales reached $18.3 million, reflecting a 199.9 percent jump for November and a 185.2 percent increase year to-date. Religious Books saw a 0.0% change for the month with sales of $48.7 million, although sales were down by 9.7 percent for the year.
Sales of University Press Hardcover books reflected a 21.9 percent increase in November with sales of $5.4 million; sales decreased by 4.2 percent for the year. University Press Paperback sales posted an increase of 2.7 percent for the month with sales totaling $4.2 million; sales were down 1.8 percent for the year. Sales in the Professional and Scholarly category were also up by 2.7 percent in November ($57.1 million) but decreased by 3.3 percent for the year.
Higher Education publishing sales rose by 24.2 percent for the month ($197.1 million) and increased 14.2 percent for the year. Finally, the net El-Hi (elementary/high school) basal and supplemental K-12 category posted an increase of 18.4 percent in November with sales of $136.9 million, but sales declined by 15.7 percent for the year.
About AAP
The Association of American Publishers is the national trade association of the U.S. book publishing industry. AAP’s more than 300 members include most of the major commercial publishers in the United States, as well as smaller and non-profit publishers, university presses and scholarly societies. AAP members publish hardcover and paperback books in every field, educational materials for the elementary, secondary, postsecondary, and professional markets, scholarly journals, computer software, and electronic products and services. The protection of intellectual property rights in all media, the defense of the freedom to read and the freedom to publish at home and abroad, and the promotion of reading and literacy are among the Association’s highest priorities.
NOTE: All sales figures cited in this release are domestic net sales
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