We bring writers to readers. The role of the publisher is to invest in compelling writers and books, focus the cultural conversation and develop market innovations which help bring eyes to writers’ works.
The reach of Trade Publishers is vast. Many of the highest-grossing and most highly-acclaimed motion pictures were based on Trade books. One hundred percent of the titles listed in Publishers Weekly’s 2010 Longest-Running Bestsellers lists were nurtured and brought to market by publishers providing the full continuum of value to writers and readers in all formats. And in 2009, the National Endowment for the Arts reported an increase in overall literary reading as a new generation of book consumers is coming of age, with the popularity of the young adult market continuing to grow.
The mission of the AAP Trade Publishers Division is to create and support a myriad of initiatives that showcase the value of content and contribute to the health of the industry. These efforts advocate reading, help increase book buying in all formats, acknowledge authors on a national scale and battle piracy to protect the livelihood of the craft.
Related News
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Foreign Rogue Sites That Earned $10 Million Annually from Copyrighted Content Shut Down
by US Publishers and International Alliance
2012-02-15
An international alliance of publishers has identified and taken legal action against operators of one of the largest pirate web-based businesses in the world.
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Top-Selling Authors Adopt New York Area Schools, Meet with Local Students
2011-12-09
Nearly 40 popular authors of fiction and non-fiction, representing 21 national publishing houses, will connect with the new generation of readers at 30 New York area schools starting next week as AAP's Adopt-a-School Initiative to encourage literacy launches.
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NEW PUBLISHING INDUSTRY SURVEY DETAILS
STRONG THREE-YEAR GROWTH IN NET REVENUE, UNITS
2011-08-09
“BookStats” Also Examines Trends in Print and Digital Formats, Sales Distribution Channels
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UPDATE: Publishers Applaud House and Senate Votes
Excluding Ordinary Children’s Books
and Printed Materials From
Consumer Product Safety Improvement Act
2011-08-02
Hours after the House of Representatives’ vote to exclude ordinary children’s books from the lead-content third-party testing requirements of CPSIA, the Senate passed the bill.
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Association of American Publishers,
American Library Association
To Co-Host Two Events at ALA Conference
2011-06-07
Sessions to Feature Top Book Editors on Upcoming Fall Releases, Impact of Book Labeling Systems on Young Readers
Read More >>
Related Events
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Young to Publishing Conference 2011
2011-12-08
This comprehensive day-long event will examine all facets of the publishing process for entry- and junior-level professionals. Sessions will cover sales, marketing, P&L, digital content, social media, YA crossover and publicity.
Read More >>